Patrick Melville / Celebrity Stylist

Meet Celebrity stylist Patrick Melville. Patrick has been in and around the beauty industry for almost two decades.

Questions Answered

• Why do you recommend AVEENO^® NOURISH+ Style Products?
  I have been using natural styling products for quite some time now, AVEENO^® NOURISH+ STYLE products have naturally-infused ingredients with the science that make these products really work and deliver stunning results. Until the AVEENO^® brand's styling products, I never could find a product with natural ingredients with the ability to help me achieve and keep my desired look. Unlike other naturally-infused products which tend to leave a buildup in the hair AVEENO^® NOURISH+ STYLE products are lightweight and always provide the results you're looking for.
• When I’m styling my hair, how do I determine how much product I should use?
  The amount of product you use depends on two factors: how thick your hair is and what style you would like to achieve. A good rule of thumb: ladies with thin or fine hair should apply a dime size worth of product while women with thick hair should work in a quarter-size. If you fall in between thin and full, adjust as necessary!
• How do I get the most out of the volumizing product?
  For full, voluminous hair, start by cleansing and conditioning hair with NOURISH+ VOLUMIZE Shampoo and Conditioner. Post-shower, towel dry hair to remove excess moisture and apply a generous amount of NOURISH+ STYLE Volumizing Foam into the palm of your hand and massage product into the roots of damp hair. Take a wide tooth comb to distribute product evenly and style accordingly.
• What’s the best product for dry, frizzy hair?
  Wash hair using the NOURISH+ MOISTURIZE Shampoo and Conditioner and towel dry hair to remove excess moisture. Apply a generous amount of NOURISH+ STYLE Smoothing Shine Crème evenly throughout hair and blow-dry hair with a flat paddle brush. NOURISH+ STYLE Smoothing Shine Crème keeps frizz at bay because it acts as a protective barrier between your hair and the heat. Remember, continuous use of AVEENO^® styling products will help minimize frizz over time.
• I want straight hair with body. How do I achieve this? What products do I use?
  Sleek and silky hair is all the rage right now so start by using NOURISH+ SHINE Shampoo and Conditioner. Apply NOURISH+ STYLE Volumizing Foam at the root and NOURISH+ STYLE Smoothing Shine Crème evenly throughout hair. Finish by blow drying straight with a flat paddle brush to create a sleek yet full finished look. If needed, use a flat iron throughout to achieve a sleeker look.
• How do I add better definition to my natural curls?
  First use NOURISH+ MOISTURIZE Shampoo and Conditioner and towel dry hair to remove excess moisture. Spray NOURISH+ STYLE Curl-Defining Spray-Gel throughout hair and distribute evenly with a wide tooth comb. Lightly mist NOURISH+ CONDITION Leave-In treatment to add extra moisture. On low heat, blow dry your hair with a diffuser, pushing the curls in as you dry. Give your hair a light mist of the Curl-Defining Spray Gel to finish.
• How do I work my natural curls into frizz free waves?
  To turn natural curls into frizz free waves first use NOURISH+ MOISTURIZE Shampoo and Conditioner and towel dry hair to remove excess moisture. Spritz NOURISH+ STYLE Curl-Defining Spray-Gel throughout hair and distribute evenly with a wide tooth comb. Turn head upside down and proceed to blow dry hair with a diffuser to soften the curl. To complete the look, take a 1 ¼ inch curling iron and curl hair from root to end throughout. Brush hair out with a flat paddle brush to set the curls for natural looking, frizz-free waves.
• If I have straight hair or a slight wave, how can I achieve the voluminous, beachy wave look?
  Start with NOURISH+ MOISTURIZE Shampoo and Conditioner. Towel hair to remove excess moisture, and apply the Volumizing Foam evenly through your hair, starting at the root. Follow with the Soft-Hold Crème-Gel to help keep your look all day long. Evenly dry hair in sections, one at a time, with a flat paddle brush. Once dry, take a 1 ¼ inch curling iron and curl hair from root to end throughout. Use your fingers to gently pull curls out to desired look.
• What products are great for refreshing my beachy waves throughout the day?
  Add some oomph to hair throughout the day by using the lightweight NOURISH+ CONDITION Leave-In treatment. Spritz into the palm of your hand and scrunch product into the hair to recreate the beach wave.
• How can I add texture to my hair?
  After blow drying your hair, apply NOURISH+ STYLE Soft-Hold Gel-Crème into the palm of your hand and apply evenly throughout hair. Flip hair upside down and diffuse hair which will create texture without the frizz.
• How do I add fullness to limp, thin hair?
  Custom blending products is a great way to maximize your ability to style hair however you desire. Start with the NOURISH+ VOLUMIZE Shampoo and Condition hair and towel dry hair to remove excess moisture. Mix the NOURISH+ STYLE Volumizing Foam and NOURISH+ STYLE Soft-Hold Gel-Crème and apply evenly throughout hair. Style hair accordingly with a flat paddle brush for fullness and an all-day hold.