Active Naturals
What are AVEENO® ACTIVE NATURALS®?

Simply put, ACTIVE NATURALS® are ingredients derived from nature and uniquely formulated by AVEENO® to optimize skin's health and beauty. AVEENO® has unlocked the true potential of nature's skin-enhancing secrets, like soy and oatmeal, with patented processes that retain their full strength and purity. Gentle, effective, clinically proven AVEENO®. Recommended by dermatologists for 60 years.

AVEENO® is the leader in ACTIVE NATURALS® technology today, including oatmeal and soy, and will continue to develop innovative technologies around natural ingredients well into the future.


Click one of the ACTIVE NATURALS® below to learn more.

This link will take you to a Web site to which this Privacy Policy does not apply. We encourage you to read the Privacy Policy of every Web site you visit.
This link will take you to a Web site to which this Privacy Policy does not apply. We encourage you to read the Privacy Policy of every Web site you visit.
Aveeno® Products are currently available in-store only. This link will take you to the Wal-Mart.com Store Locator page. This link will take you to a Web site to which this Privacy Policy does not apply. We encourage you to read the Privacy Policy of every Web site you visit.
Aveeno® Products are currently available in-store only. This link will take you to the Costco.com Store Locator page. This link will take you to a Web site to which this Privacy Policy does not apply. We encourage you to read the Privacy Policy of every Web site you visit.