•  

  • Products

  •  
  •  

  •  
  •  

  • Collections

  •  
  •  

  • Gift Sets

  •  
  • INFORMATION ON AVEENO® BABY CALMING COMFORT® LOTION RECALL

CONTINUOUS PROTECTION® Sunblock with SPF 55

CONTINUOUS PROTECTION® Sunblock Lotion with SPF 55 is formulated to provide long-lasting protection from the sun's harmful rays. It combines patented ACTIVE PHOTOBARRIER COMPLEX™, which maintains broad spectrum protection over time, with natural skin soothing oatmeal to care for baby's delicate skin. This waterproof, non-greasy, natural oatmeal-rich formula is as gentle to the skin as water.

 

Clinically Proven

CONTINUOUS PROTECTION® Sunblock Lotion with SPF 55 offers long-lasting UVA and UVB protection. It’s been awarded the AAD Seal of Recognition and the Skin Cancer Foundation Seal of Approval and is the #1 baby sunblock recommended by dermatologists.

 

Usage

Apply generously and evenly before sun exposure. Reapply as needed or after towel drying, swimming, sweating or perspiring.

 

Tip

If your baby is 6 months or younger, consult with your pediatrician before applying sunblock. Remember to be safe in the sun, such as wearing protective clothing, hats, sunglasses. Stay out of the sun during peak sun hours 10am to 2pm.

Product Details
Short Description: 
There's no such thing as over-protective when it comes to your baby.CONTINUOUS PROTECTION<sup>&reg;</sup> Sunblock with SPF 55 with ACTIVE PHOTO BARRIER COMPLEX <sup>&trade;</sup> provides baby's delicate skin with lasting protection against the sun.
Active: 
InActive
Large Image: 
image/png icon
BabyContinuousProtection55_3.png
Small Image: 
image/png icon
list-continuous-protection-sunblock-spf55b.png
Featured: 
No
Related Product: 
ESSENTIAL MOISTUREâ„¢ Shampoo
Soothing Relief Bath Treatment
Soothing Relief Diaper Rash Cream
Soothing Relief Moisture Cream
Videos: 
Yes
Tera Cycle: 
Yes
New Product: 
No
Red Book: 
No
Product Title Image Flag: 
Product Title Image
Product Title Image: 
image/gif icon
title-continuous-protection-sunblock-spf55_2.gif
Aveeno Baby
Ingredients: 

<p><strong>Colloidal Oatmeal </strong></p>
<p>&nbsp;</p>
<ul class="points">
<li>Colloidal oatmeal retains its unique hydrating benefits and forms a protective barrier to help prevent irritation and keep a developing baby&rsquo;s skin soft, smooth and naturally healthy looking.</li>
<li>The AVEENO<sup>&reg;</sup> oatmeal formulas are also known to soothe and moisturize itchy, extra dry skin.</li>
<li>This natural ingredient is highly recommended by dermatologists and contains a variety of components that uniquely benefit the skin.</li>
</ul>
<p>&nbsp;</p>
<p>Broad spectrum sunscreen combination: Avobenzone, Homosalate, Octisalate, Octocrylene, Oxybenzone.</p>

Expert Advice: 

<p><strong>The Sun and Your Baby&rsquo;s Skin</strong></p>
<p>&nbsp;</p>
<p>
A sunburn is the result of overexposure to the sun's ultraviolet (UV) radiation. A baby's skin is very thin and delicate, so despite your best precautions, a sunburn can happen &mdash; and it may take only ten to 15 minutes of exposure to cause one. Your baby can even get burned on a cloudy or cool day because it's not the visible light or the heat from the sun that burns but the invisible UV radiation. Sunburns can be painful and can also cause more serious problems such as dehydration and fever.
</p>
<p>&nbsp;</p>
<p>You may not notice a sunburn immediately after you bring your baby in because the redness and pain of a mild first-degree burn can take several hours to appear. A more severe second-degree sunburn can cause red, tender, swollen, or blistered skin that's hot to the touch. It's extremely unlikely that a baby would get a third-degree burn &mdash; the worst kind &mdash; from sun exposure.</p>
<p>&nbsp;</p>
<p><a href="/expert-center/110071056/10077" id="expert-advice-read-more">Read More about The Sun and Your Baby's Skin</a></p>

Related Product Image: 
image/png icon
related-continuous-protection-spf55.png

Colloidal Oatmeal

 

  • Colloidal oatmeal retains its unique hydrating benefits and forms a protective barrier to help prevent irritation and keep a developing baby’s skin soft, smooth and naturally healthy looking.
  • The AVEENO® oatmeal formulas are also known to soothe and moisturize itchy, extra dry skin.
  • This natural ingredient is highly recommended by dermatologists and contains a variety of components that uniquely benefit the skin.

 

Broad spectrum sunscreen combination: Avobenzone, Homosalate, Octisalate, Octocrylene, Oxybenzone.

The Sun and Your Baby’s Skin

 

A sunburn is the result of overexposure to the sun's ultraviolet (UV) radiation. A baby's skin is very thin and delicate, so despite your best precautions, a sunburn can happen — and it may take only ten to 15 minutes of exposure to cause one. Your baby can even get burned on a cloudy or cool day because it's not the visible light or the heat from the sun that burns but the invisible UV radiation. Sunburns can be painful and can also cause more serious problems such as dehydration and fever.

 

You may not notice a sunburn immediately after you bring your baby in because the redness and pain of a mild first-degree burn can take several hours to appear. A more severe second-degree sunburn can cause red, tender, swollen, or blistered skin that's hot to the touch. It's extremely unlikely that a baby would get a third-degree burn — the worst kind — from sun exposure.

 

Read More about The Sun and Your Baby's Skin

Close
AVEENO ACTIVE NATURALS

Understanding the FDA Sunscreen Labeling Changes

In an effort to provide consumers with the information they need to make informed choices when selecting sunscreens, the FDA has instituted new testing measures to determine a product’s effectiveness, along with labeling requirements reflecting those results.

New FDA Rule
What It Means
Broad Spectrum
  • Sunscreen products that pass the new FDA test to provide balanced UVA/UVB protection will be labeled as "Broad Spectrum."
  • Both UVB and UVA rays contribute to sunburn, skin cancer, and premature skin aging.
  • Sunburn is primarily caused by UVB rays.
Use Claims
  • Products that are labeled both as Broad Spectrum with SPF values of 15 or higher may state that they reduce the risk of skin cancer and early skin aging when used with other sun protection measures and when used as directed.
  • Any products that fail to meet the Broad Spectrum guidelines or have an SPF of 2 to 14 must include a warning that the product has not been shown to help prevent skin cancer or early skin aging.
Label Updates
  • The terms "waterproof," "sweat-proof" and "sunblock" will no longer appear on packaging.
  • If a sunscreen product is water resistant, it can be placed on the label but it will also include the amount of time before it should be reapplied (40 or 80 minutes).
  • All sunscreens will be required to have a Drug Facts section on the back and/or side of the container that will include Active Ingredients
    and Use Claims.

In June 2012, you’ll start to see the changes outlined here. Because of the logistics involved with producing new packaging and shipping products nationwide, it may take longer for sunscreens with new labeling to appear at stores in your area. During this transition, you can continue to use your current AVEENO® sunscreens with the confidence that they are safe and effective.