




Developed with pediatric dermatologists, this breakthrough diaper rash cream is formulated to help reduce the occurrence, duration and severity of diaper rash. The unique zinc oxide formula starts to work on contact to treat and prevent diaper rash, while providing an effective, protective barrier against further irritation while natural ingredients, soothing oat essence and natural willowherb, soothe and calm your baby’s skin. When applied at the first signs of redness, moms saw visible improvement from the first application.
Clinically Proven
In a consumer study it was shown that
- 88% of moms agreed that it soothed red, irritated skin
- 81% of moms agreed that it reduced severity on first application
- 78% of moms saw visible improvement by the next diaper change
- Over 80% of subjects showed a reduction in visible redness at 24 hours
- 9 out of 10 moms saw a reduction in severity and 8 out of 10 in duration of diaper rash
Usage
Clean the diaper area and allow to dry. Apply cream liberally with each diaper change, especially at bedtime or any time exposure to wet diapers may be prolonged.
Tip
To further help the healing process from diaper rash, put your baby's diaper on loosely or use a diaper that's a little big to allow for better air circulation. If your baby wears cloth diapers, don't use plastic pants. If you buy disposables, try a different brand to see if that helps.
Zinc Oxide
Creates a long-lasting protective barrier
Willowherb
A natural skin-soother to calm red skin
Oat Essence
Helps soothe and smooth the skin
Avoiding Diaper Rash
Here are a few good tips to help keep your baby’s bottom rash-free:
• The best defense against diaper rash is a dry bottom, so change your baby's diaper as soon as possible after it becomes wet or soiled.
• Clean your baby's genital area thoroughly with each diaper change. Pat his or her skin dry — never rub it.
• If your baby seems prone to diaper rash, coat his or her bottom with a thin layer of protective ointment or diaper cream with zinc oxide after each diaper change.
• Skip the talcum powder, as the dust is harmful to your baby's lungs if he or she breathes it in. If you want to use powder, choose the safer cornstarch-based type.
• When your baby starts eating solid foods introduce one new item at a time. Waiting a few days between each introduction will make it easier to determine whether sensitivity to the food causes a diaper rash. If it does, you can eliminate that food for the time being.
• Don't secure the diaper too tightly so there is room for air to circulate. Loose clothing will let your baby's bottom breathe. Avoid plastic pants and other airtight fabrics.
• Don't wash cloth diapers with detergents that contain fragrances, and skip the fabric softener — both can irritate your baby's skin. Use hot water and double rinse your baby's diapers. You might also add half a cup of vinegar to the first rinse water to eliminate alkaline irritants.
• Breastfeed your baby for as long as you can. Breastfeeding boosts your baby's resistance to infections in general and makes him less likely to need antibiotics, which can contribute to diaper rash.
• If your baby goes to daycare, make sure that his or her caregivers understand the importance of taking these measures to prevent diaper rash.
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