AVEENO ACTIVE NATURALS

Understanding the FDA Sunscreen Labeling Changes

In an effort to provide consumers with the information they need to make informed choices when selecting sunscreens, the FDA has instituted new testing measures to determine a product’s effectiveness, along with labeling requirements reflecting those results.

New FDA Rule
What It Means
Broad Spectrum
  • Sunscreen products that pass the new FDA test to provide balanced UVA/UVB protection will be labeled as "Broad Spectrum."
  • Both UVB and UVA rays contribute to sunburn, skin cancer, and premature skin aging.
  • Sunburn is primarily caused by UVB rays.
Use Claims
  • Products that are labeled both as Broad Spectrum with SPF values of 15 or higher may state that they reduce the risk of skin cancer and early skin aging when used with other sun protection measures and when used as directed.
  • Any products that fail to meet the Broad Spectrum guidelines or have an SPF of 2 to 14 must include a warning that the product has not been shown to help prevent skin cancer or early skin aging.
Label Updates
  • The terms "waterproof," "sweat-proof" and "sunblock" will no longer appear on packaging.
  • If a sunscreen product is water resistant, it can be placed on the label but it will also include the amount of time before it should be reapplied (40 or 80 minutes).
  • All sunscreens will be required to have a Drug Facts section on the back and/or side of the container that will include Active Ingredients
    and Use Claims.

In June 2012, you’ll start to see the changes outlined here. Because of the logistics involved with producing new packaging and shipping products nationwide, it may take longer for sunscreens with new labeling to appear at stores in your area. During this transition, you can continue to use your current AVEENO® sunscreens with the confidence that they are safe and effective.