Positively Radiant® Skin Brightening Face Cleanser is rated 4.4 out of 5 by 3209.
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<span class="tagline">Positively Radiant® </span>Skin Brightening Face Cleanser

Product Overview

Just wash to reveal your most radiant self. This brightening cleanser with moisture-rich soy extract lifts away dirt, oil and makeup and leaves skin feeling soft and smooth. Plus, it’s oil and soap-free, which means it’s gentle as can be on sensitive skin.

  • Brightening face cleanser
  • Made with moisture-rich soy extract
  • Helps improve skin tone and texture

Good for

Sensitive skin



How to Use

How to use

How to use

Shake well before use. Work cleanser into a lather and massage onto wet skin. Rinse and pat dry.




Spotlight ingredient


Soy Extract

Soy, one of nature's most effective ingredients, evens tone and texture while enhancing natural radiance.

Inactive Ingredients

Water, Cocamidopropyl Betaine, Sodium Laureth Sulfate, Acrylates Copolymer, PEG-80 Sorbitan Laurate, Coco-Glucoside, Di-PPG-2 Myreth-10 Adipate, Glyceryl Oleate, Glycerin, Fragrance, DMDM Hydantoin, Soyamidopropyl Betaine, Lauryl Methyl Gluceth-10 Hydroxypropyldimonium Chloride, Methylparaben, Tetrasodium EDTA, Sodium Hydroxide, Polyquaternium-10, Butylene Glycol, Silica, PEG-16 Soy Sterol, Glycine Soja (Soybean) Protein, Citric Acid, Mica, Titanium Dioxide

Product Ratings & Reviews

Rated 5 out of 5 by from Cannot find my face wash anymore in stores :( I’ve been using Aveeno positively radiant brightening cleanser for years and I love it. It doesn’t dry out my skin and gives it a nice glow. All of a sudden I’m not finding it in the stores that I shop in, what the heck happened to it?!
Date published: 2023-01-20
Rated 5 out of 5 by from What happened to my face wash? I have loved using this facial cleanser for years and have suddenly been unable to find it anywhere besides Amazon for 3x’s the original cost. I attempted using the oat cleanser and was super unhappy with the results. Where’d my face wash go? :(
Date published: 2022-12-31
Rated 5 out of 5 by from Try and you won’t regret it [This review was collected as part of a promotion.] So worth the purchase. I was looking for the perfect non harsh exfoliating face wash and this does the trick. Gentle enough for everyday use.
Date published: 2022-12-21
Rated 5 out of 5 by from Skin glowing This product really does make my skin glow. I remember using it years ago and getting comments but for some reason I stopped buying it. I been using it again for about two weeks and my skin looks really good. It's almost like I have an instant rosy tan look. Very cool. Will keep using from now on.
Date published: 2022-12-16
Rated 5 out of 5 by from Instantly brightens my skin! [This review was collected as part of a promotion.] I bought this back in September. I love the feel and color of my skin immediately after washing it with this product. I used light make up during the day and it also takes off the make up. I don't need to use make up remover. After washing, my skin seems to look brighter... Thank you! Will definitely buy this again.
Date published: 2022-12-10
Rated 5 out of 5 by from Great Feel [This review was collected as part of a promotion.] I have been using for a few years now. Makes my face feel great! Face does not feel dry.
Date published: 2022-11-28
Rated 5 out of 5 by from Great I love this cleanser. It had been my go to for years. I love the scent and how it cleans my face. Recently the formula has changed (I can tell by the scent) it’s still just as effective though. I’ve noticed it’s a little more difficult to find also. Would recommend to anyone just starting with cleansers or with dry skin
Date published: 2022-11-26
Rated 5 out of 5 by from Favorite Daily Facial Clense [This review was collected as part of a promotion.] Aveeno Positively Radiant face cleanser is the best cleanser for daily use. I have used the product for atleast 10 years & nothing compares. My teen son also uses this cleanser and it is his favorite of the various products we have tried. It's reliable. Not harsh. Extremely cleansing, purifying and not harsh at all. Highly recommend
Date published: 2022-11-24
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From this collection

From this collection

Want to add more radiance to your routine? Then this daily moisturizer is for you. With tone correcting soy and natural light diffusers, it works to fight the signs of early skin aging like blotchiness and brown spots. Meanwhile, the broad spectrum SPF 15 defends against future sun damage. Win, win.

  • Facial moisturizer helps even skin tone
  • Made with soy extract
  • Hypoallergenic & Oil-free formula with SPF 15 sunscreen
  • Non-comedogenic
Aveeno Positively Radiant Brightening & Exfoliating Scrub Front

Reveal radiant skin & improve skin tone & texture with this brightening & exfoliating daily face scrub. With rich soy extract, the oil- & soap-free facial cleanser is hypoallergenic & non-comedogenic.

  • Skin brightening & exfoliating facial scrub
  • Reveal radiant skin & improve tone & texture
  • Hypoallergenic, soap-free with soy extract

Boost your skin tone and texture with this multi-tasking facial moisturizer with sunscreen, revealing radiant and healthy looking skin. It’s clinically proven to improve tone, texture, dullness, blotchiness, and brown spots. Made with our exclusive Tone Correcting Soy, this daily moisturizer is smooth under makeup and leaves your skin glowing.

  • Helps even skin tone and texture
  • Soy extract, light diffusers
  • Broad Spectrum SPF 30
  • Hypoallergenic and non-comedogenic
  • Oil-free and non-greasy formula

Even out your skin tone with this moisturizer that keeps your skin hydrated all day. This lightweight moisturizer with SPF 30 reveals radiant, healthy-looking skin in as little as one week. Enriched with our exclusive Tone Correcting Soy, it is clinically proven to improve the look of your skin’s tone and texture, all year round.

These nourishing makeup removing wipes easily remove makeup, oil and dirt that can dull skin. They combine moisture-rich natural soy extract with gentle cleansers to reveal brighter, smoother, healthier-looking skin. They are oil free and noncomedogenic.

Aveeno Positively Radiant Moisturizing Night Face Cream Front

Helps diminish the appearance of dullness & reveal healthy-looking skin. The hydrating night face cream with tone correcting soy & niacinamide, a form of vitamin B3, evens skin tone & reduces the look of dark spots.

  • Moisturizes to even skin tone & texture
  • Hydrates & reduces the look of dark spots
  • With tone correcting soy & niacinamide
positively radiant exfoliating body wash front

Replenish dull, dry skin & leaves skin feeling soft and smooth. This lightly scented exfoliating body wash formulated with soy extract gently exfoliates to reveal more radiant, healthy-looking skin.

  • Body wash sweeps away dull, dry skin
  • Gently exfoliates to enhance skin's radiance
  • Lightly scented cleanser with soy extract
Aveeno Positively Radiant Daily Gel Facial Moisturizer Front

Visibly transforms dull skin into brighter, radiant skin. This hypoallergenic gel face moisturizer contains tone-correcting soy & hyaluronic acid, reveals healthy-looking skin.

  • Hydrating & brightening gel face moisturizer
  • Clinically proven soy evens tone & texture
  • With tone-correcting soy & hyaluronic acid