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Ethical Farming & Sourcing

From day one, we have worked with farmers to source and process our natural ingredients in a way that preserves their purity and therapeutic properties.

  • Our oat is 100% pure, non-GMO, and food grade
  • Oat crops use eco-friendly practices like crop rotation which can help reduce soil erosion and control plant diseases, insects, and weeds, as well as pesticide-free fields to help preserve quality
  • Oats extract less nutrients from the soil compared to some other crops, and require less water, avoiding depletion of underground water sources which can otherwise occur as result of crop irrigation
  • Surplus oat grain and processing by-products are consumed by livestock and mixed farms have the benefit of the resultant manure to enhance soil structure and fertility

Aveeno Responsible Packaging Products

Responsible Packaging

To preserve the beauty of our planet, we are committed to reducing packaging waste and using more recyclable, recycled, and renewable materials.

  • Today, over 80% of Aveeno® bottles are recyclable. (Percentages are weight-based estimations based on a representative sampling of products)
  • In 2020, we began introducing post-consumer recycled plastic (PCR) into our new packaging
  • We offer refillable packaging for select cleansers and washes
  • By the end of 2022, all Aveeno® cartons will use Forest Stewardship Council® (FSC®) certified paperboard

Our 2025 Commitment:

  • 100% recyclable, reusable, or compostable packaging

Remove makeup and nourish skin in one step with these makeup remover face wipes. These 100% plant-based cloths are formulated with oat extract and calming feverfew.

  • Face wipes remove makeup & nourish skin
  • 100% plant-based cloths
  • With oat extract and calming feverfew
Daily Moisturizing Facial Cleanser Refill for Dry Skin

Cleanse away dirt, oil, & impurities with this daily facial cleanser. Formulated with soothing oat, the moisturizing face wash leaves skin feeling hydrated.

  • Daily hydrating facial cleanser refill pouch
  • Leaves dry skin feeling supple
  • Fragrance-free formula with oat

Pairs well with 12 oz Aveeno facial cleanser bottle.

Aveeno Daily Moisturizing Body Wash Refill, Soothing Oat Front

Aveeno Daily Moisturizing Body Wash with soothing prebiotic oat and a light scent nourishes dry skin. This creamy body wash gently cleanses and helps preserve skin's natural moisture barrier. 92% of users agreed that the nourishing cleanser left their skin feeling nourished while they showered. The allergy tested formula of the sulfate-free body wash contains nourishing oat to help lock in moisture, and gently cleanses dry, sensitive skin to reveal smoother, softer skin long after you shower Use this product to refill your Aveeno Daily Moisturizing body wash bottle.

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