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Why Kids Need Their Own Bath & Hair Products

Are Kids Bath & Hair Products Better Than Ones Made for Adults?

Products for kids are designed to be both safe and effective for their developing hair and skin. Adult bath products are not specifically formulated to be gentle for kids. They may contain ingredients that are harsh and may have an over-drying effect on kids’ skin and hair. The scents used in these ingredients may also be overpowering for kids.

Kids’ hair and skin are still developing compared to adults’ hair and skin. Kids’ skin is more delicate than adults’ skin and loses up to 33% more water compared to adult skin, so it must be handled with care. Meanwhile, hair strands are 3X thicker and 4X longer than before – bringing bigger tangles, changing textures, and hair that’s harder to manage. Clearly, kids need bath products that are more effective at cleaning than baby products, but more gentle than adult products.

Aveeno® Kids products can clean and nourish their sensitive, changing skin and hair without disrupting the moisture barrier. Our products are informed by a scientific understanding of kids’ developing skin and hair, with products that prepare growing kids for their widening world. We use high quality, naturally derived* oats and carefully harvest their moisturizing and soothing properties.

How To Use Our Gentle Kids Bath Products for Soft Skin & Hair

Aveeno® Kids products are designed just for kids. They are tear-free and hypoallergenic with a gentle scent.

They are formulated without parabens, phthalates, sulfates, dyes, or phenoxyethanol.

Aveeno® Kids products are easy to use to help empower kids to take on new challenges, and fast-rinsing so they can quickly get back to exploring their world.

Aveeno Kids® 2-in-1 Shampoo & Conditioner

Get a jump start on clean hair with Aveeno® Kids 2-in-1 Shampoo & Conditioner. Formulated with oat extract, this dual shampoo and conditioner is designed for kids’ developing hair and is gentler than adult products. It hydrates and detangles hair, leaving it soft, smooth, and easy to manage.

To use, wet hair with warm water, apply 2-in-1 shampoo & conditioner, gently lather, and rinse.

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Aveeno Kids® 2-in-1 Curly Hair Shampoo

Help keep curls in check with Aveeno® Kids Curly Hair Shampoo. Formulated with oat extract and shea butter, this shampoo is designed for kids’ developing curly hair and is gentler than adult products. It helps improve the manageability of the hair, defines curls, and controls frizz without harsh cleansers.

To use, wet hair with warm water, apply shampoo, gently lather, and rinse. Follow with Aveeno® Kids curly hair conditioner for soft, smooth curls.

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Aveeno® Kids Curly Hair Conditioner

Help keep curls soft and flowing with Aveeno® Kids Curly Hair Conditioner. Formulated with oat extract and shea butter, this conditioner is designed for kids’ curly hair and is gentler than adult products. It detangles, smooths, improves manageability, and controls frizz for 24 hours.

Apply after using Aveeno® Kids Curly Hair Shampoo by dispensing a small amount into the palms and gently working downward throughout the hair. Rinse thoroughly.

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Aveeno® Kids Face & Body Wash

Gently wash away dirt and germs with Aveeno® Kids Face & Body Wash. Formulated with oat extract, this product cleanses kids’ delicate skin without stripping natural oils to keep skin clean, feeling moisturized, and smelling fresh. The easy-to-rinse-off Face & Body Wash formula helps empower kids to tackle their own bathing tasks.

To use, dispense onto a wet washcloth or into a hand. Apply to the face and body. Lather and rinse.

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